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ETM Leadership Team


CTM Board

CTM Board

CTM Board

CTM Board

CTM Board

Tracey Edwards

Event Travel Management - Global Strategic Lead and GM AU/NZ

Tracey has been with Event Travel Management (ETM) since its inception in early 2011. With over 30 years of experience in the travel and event industry, she has managed operations around the world, including living, establishing and growing an event business in China for three years.

Under Tracey’s leadership, the ETM team has transformed from a localised specialist office in Sydney to an award-winning event management company that specialises in incentive travel programs and meeting & conference management, with over 100 staff globally. Tracey ensures that the team delivers extraordinary experiences for clients by meeting diverse needs and adopting intuitive technology. This commitment to excellence has earned ETM recognition in the industry, including the AFTA Award for ‘Best Business Events Travel Agency’ on multiple occasions.

Kristy Moorhouse

Supplier Relations & Proposal Manager

Kristy has over 18 years’ experience in the MICE industry, across account management, operations, marketing and business development strategy. Having designed and delivered events for discerning clients around the globe, from luxury incentive groups of ten people to conferences with over 1,000 delegates, Kristy brings a wealth of varied experience to support our client portfolio.

With her commercial mindset and solid understanding of financial management, business strategy and ROI, combined with a customer service excellence mentality, Kristy is a welcome addition to the ETM team.

Erin Day

Business Solutions & Innovation Manager

With over 17 years of diverse experience in the travel industry, Erin has excelled in various roles including Travel Consultant, Account Manager, Implementation Project Manager, and Business Solutions and Innovation Manager.

In her current position as ETM’s Business Solutions and Innovation Manager, her focus has been our technology for our internal business and customers, implementing optimisation and efficiencies enhancing our customer experience.

Erin is deeply committed to delivering seamless customer service and holds a strong belief that leveraging cutting-edge technology is pivotal in achieving this goal. Across her diverse professional experiences, prioritising the customer and addressing their requirements has consistently been her primary focus. She finds passion in tackling complex programs and devising practical solutions to overcome challenges.

Her experience in various leadership roles demonstrates a proven ability to drive positive transformations and guide teams, making her a valuable asset to ETM’s innovative future.

Nicole Kolotas

National Operations Leader

Nicole is a seasoned professional with 20 years of experience in corporate meetings management. She has extensive capabilities in event creation, planning, and execution, as well as account management.

Throughout her career, Nicole has worked for global event agencies, charities, TMCs, and associations in the APAC region. Her primary focus and passion have always been client-centred, aiming to develop robust meeting strategies, efficient processes, and lead and mentor dynamic teams to deliver seamless experiences for customers. Her extensive experience and enthusiasm for bringing people together for shared experiences makes her a valuable member of the ETM team.

Kelsey Connolly

Operations Leader - NSW

Kelsey is an accomplished operations leader with over a decade of experience in the events industry. She has worked on a variety of events globally, from B2B and B2C events to product launches, promotions, speaker series, awards ceremonies, conferences, corporate events, and festival activation.

Kelsey’s passion lies in seeing events run flawlessly from start to finish. She thrives on problem-solving in real-time and receiving positive feedback from satisfied clients. Attention to detail is paramount to Kelsey, and she works diligently to ensure that clients and event managers are fully supported throughout the event planning and execution process.

She is dedicated to building and growing her team, ensuring they provide the best experience for clients and exceed expectations.

Mala Fitzsimons

Operations Leader - QLD & WA

Mala is an experienced professional in the events industry with a career spanning over 17 years across various sectors. She is known for her effective leadership skills and ability to lead teams towards success. Whether it’s board meetings, national conferences, award and gala dinners, cocktail functions, incentives, tours, or exhibitions, she approaches each project with expertise, creativity and adaptability to understand its unique requirements.

Mala is passionate about creating memorable experiences and building strong relationships with her clients, leaving a lasting impression on them. This is further complimented by her ability to think outside the box and devise creative solutions. She is dedicated to mentoring, recognising and developing the individual strengths of her team, making her an invaluable asset to the ETM team.

Simone Purnell

Operations Leader - Victoria

Simone joined ETM in March 2021, bringing over 13 years of event and travel experience. She first started her travel career in retail, before moving into corporate and eventually specialising in event management.

Having worked as a Senior Event Manager, Simone has managed blue chip clients from the initial pitch through to the final delivery of events domestically and internationally.

Simone’s expertise lies in organising national events, conferences and incentives. One of her career highlights was when she accompanied a group to see the Northern Lights and stayed at the Ice Hotel in Sweden.

She is highly client-focused and driven by a strong desire to deliver memorable experiences and unique programs that are on-brand. She prides herself on her innate ability to create strong relationships with clients and to communicate with different audiences and industry suppliers.

Jess Ogg

Events Leader – New Zealand

Jess is the epitome of an events professional with over 17 years of experience in the incentive travel and events industry, she has enjoyed a career travelling the world creating bespoke and memorable experiences for some of New Zealand’s leading organisations.

Her passion for the industry and love of mentoring and empowering her staff has seen her progress from event operations and account management to holding a leadership role, where she understands the importance of being customer-centric and thrives on fostering relationships with suppliers and clients alike.

Leading from the front, Jess‘s process-driven attention to detail and fierce dedication to her clients ensures her team exceeds client expectations every time and offers a seamless experience from concept to delivery.

Elin Rees

Key Account Manager

With over 16 years of experience in the events and travel industry, Elin Rees is a multi-skilled leader who provides unparalleled service to her clients by acutely identifying their needs. Her expertise includes organising large-scale international events, meetings, conferences, seminars, and incentives across Australia and the world for a broad clientele spanning multiple industries.

Elin’s passion lies in creating bespoke experiences for her clients that leave a lasting impression. She excels at building strong relationships with her clients and providing exceptional service. Her skills in liaising with key stakeholders and procurement help her deliver on the brief and provide ROI. She is known for thinking outside the box and presenting solutions that exceed client expectations.

In her new role as Key Account Manager for Event Travel Management, Elin is excited to bring her passion and experience to a new team and business. She looks forward to strengthening workflow, helping the team achieve their goals, and expanding its client base in Brisbane.

Jamie Pherous

Executive Director, Managing Director

Director since May 2008

Jamie Pherous founded Corporate Travel Management Limited (CTM) in Brisbane in 1994. He has built the Group from its headquarters in Brisbane to become one of the world’s largest travel management companies.

Prior to establishing CTM, Jamie was employed by Arthur Andersen, now EY, as a qualified Chartered Accountant, specialising in business services and financial consulting, notably in Australia, Papua New Guinea and the United Arab Emirates.

 

Laura Ruffles

Executive Director, CEO ANZ / Asia / EU

Director since December 2015

Laura Ruffles is CTM’s CEO ANZ / Asia / EU and, in late 2015, was appointed an Executive Director in recognition of her leadership contribution. She has significant local, regional and global industry experience and, in a career of more than 30 years, has led teams across sales, account management, operations and technology. Laura is responsible for all aspects of CTM’s business performance across AU/NZ, Asia, and European regions as well as CTM’s technology offering. She joined CTM in 2010 and has been a key contributor to its successful growth. She is also a Director of the Australian Travel Industry Association.

James Patterson

Acting Global Chief Financial Officer

James Patterson joined CTM in January 2020 as Global Treasurer. Since then he moved to the role of General Manager Finance, and then to Acting Chief Financial Officer in 2023. He has over 20 years of experience, and has held senior finance roles in listed entities in the banking and transportation sectors. James’ corporate background includes banking, treasury and financial markets focussed roles, with exposure to M&A and project management.

James holds a Bachelor of Business and is a Certified Practising Accountant.

Shelley Sorrenson

Global Chief Legal Officer & Company Secretary

Shelley Sorrenson joined CTM in November 2021 as Global Chief Legal Officer & Company Secretary. Shelley is a pragmatic and commercially driven corporate legal and governance practitioner with over 14 years of experience. She has served as General Counsel and Company Secretary of ASX-listed and unlisted financial services companies and held roles at the Australian Securities and Investments Commission and in private practice.

Shelley holds a Bachelor of Justice, Bachelor of Laws and a Master of Laws. Shelley is a Member of the Australian Institute of Company Directors and an Associate of the Governance Institute of Australia.

In her personal time, Shelley is also a Non-Executive Board Director of several not-for profit organisations with a focus on supporting women and disadvantaged youth.

Eleanor Noonan

Global Chief Operating Officer

Eleanor Noonan joined CTM in August 2022 as Global Chief of Staff, and in 2023 moved into the role of Global Chief Operating Officer. She has held various roles within travel, government and financial services, and most recently was Chief Operating Officer of a superannuation fund.

Eleanor is commercially driven, values focused and passionate about leading high-performance teams and inspiring stakeholders to support a clear people and business growth agenda. Eleanor is skilled in developing and executing customer-centric business strategies, leading large-scale change initiatives, and achieving operational excellence.

Eleanor holds a Master of Business and is a Member of the Australian Institute of Company Directors.

Karen Janssen

Global Chief Information Officer

Karen has worked in the travel industry for 20 years. Starting out as a travel consultant, she progressed through her career in nine key positions across three different countries before finally becoming CIO with a major travel management company.

In March 2016, Karen joined Corporate Travel Management (CTM) as Project Manager MI and was promoted to Chief Information Officer Europe less than six months later. Since then, she has successfully overseen the implementation of CTM’s Global MI system and been a pivotal member of the organisation’s technology transformation project team. In January 2022, Karen assumed the role of Global Chief Information Officer.

Richard Goldberg

Global Chief Data Officer

Richard Goldberg joined CTM in 2022 as Global Chief Data Officer. His responsibilities include leading the data strategy, data governance, data quality, MIS/BI reporting, and data management for the organisation. Richard has over 25 years executive data management and technology experience. Prior to joining CTM, Richard was the Managing Director and Chief Data Officer at the Bank of China where he was responsible for standing up the Chief Data Office and positioning data as a corporate strategic asset.

Over his career, Richard has held various senior data leadership positions for many organisations including Bank of China, GE Capital, Citibank, and IBM.  Richard is a champion for leveraging the use of data to optimise the business experience for customers and enhance data capabilities for internal stakeholders.  Richard’s extensive accomplishments and experience in data leadership and management was recognised as he was selected as the 2022 dataIQ Top 100 Most Influential People in Data.

Tim Krueger

Global Chief Information Security Officer

Tim Krueger has worked in the IT industry for over 30 years. Throughout his career he has worked as a database administrator, developer and team lead and included various executive positions, including Chief Technology Officer and Chief Information Officer.

Because of his broad experience across the IT industry, Tim quickly realised the importance of protecting company information assets and established one of the first security programs within the travel industry. He is accredited by the ISACA organisation as a Certified Information Security Manager and has been for over 10 years.

Tim is passionate about sharing his experience and encouraging the continual development of the security industry and serves as a mentor and contributing member within the sector, including active participation as a member of the planning committee for local and regional IT and Security Symposiums.  In the beginning of 2023, Tim was recognised for his accomplishments and expertise and promoted to the Global Chief Information Security Officer for CTM where he oversees the ongoing oversight and governance of the corporation’s security, privacy and risk organisation.

Annabel Ausmus

Global Chief Marketing Officer

Annabel Ausmus is an experienced marketing and communications professional with more than 20 years’ experience managing digital and traditional marketing strategy and implementation in both B2B and B2C disciplines. She is responsible for the CTM Group’s global marketing, communication and brand strategy across its portfoilio of travel brands.

Joining CTM in 2010, Annabel brings a wealth of travel industry marketing experience to CTM, having worked across corporate, leisure (luxury to budget brands), events, wholesale and loyalty travel for privately owned, listed entities and not for profit organisations.

Annabel holds a BA (Hons) degree in Journalism, is a Certified Practicing Marketer (CPM) and an Associate Member of the Australian Marketing Institute (AMI).

Tracey Edwards

Event Travel Management - Global Strategic Lead and GM AU/NZ

Tracey has been with ETM since its inception in early 2011 and brings more than 30 years’ experience in the travel and event industry managing operations around the world, including three years living, establishing and growing an event business in China.
Over the past 8 years the ETM team, under Tracey’s leadership, has evolved from a localised specialist Sydney office to a global offering with more than 100 staff across the world, providing a range of expert event, meeting and group travel services. Tracey ensures the team are delivering event solutions that meet our clients’ diverse needs and are at the forefront of technological efficiency. These achievements have been recognised by the industry, including winning the AFTA award for ‘Best Business Events Travel Agency’ multiple times.

Lauren Hook

Head of Sustainability

Lauren Hook joined CTM as the Head of Sustainability in November 2023. She has a strong compliance, governance, and finance background both in Australia and internationally. In her previous roles, Lauren has led the risk, audit, and sustainability functions at an ASX-listed technology company and she has extensive airline and audit experience.

Lauren holds a Bachelor of Commerce, qualified as a Chartered Accountant, is a member of the Institute of Internal Auditors, and is a fellow of the Governance Institute of Australia.

Ewen Crouch AM

Chairman

Independent Non-Executive Director

Director since March 2019

Ewen Crouch was a Partner at Allens from 1988 – 2013. He served as a member of the firm’s board for 11 years, including four years as Chairman of Partners.  His other roles at Allens included Co-Head Mergers & Acquisitions and Equity Capital Markets from 2004 – 2010, Executive Partner – Asian Offices from 1999 – 2004 and Deputy Managing Partner from 1993 – 1996. He was a director of Mission Australia from 1995, including as Chairman from 2009, until retiring in November 2016.

Mr Crouch is a Non-Executive Director of BlueScope Steel Limited (since March 2013) and Chair and Non-Executive Director of AnteoTech Limited (since April 2022). He is a Fellow of the Australian Institute of Company Directors, Chair and Non-Executive Director of RSL LifeCare Ltd (since October 2022) and a Director of Jawun (since September 2015). He served as a member of the Takeovers Panel from 2010-2015, as a member of the Commonwealth Remuneration Tribunal from 2015 – 2019, as a Director of Sydney Symphony Orchestra from 2009 – 2020 and as a Non-Executive Director of Westpac Banking Corporation from 2013 to 2019.

 

Sophie Mitchell

Independent Non-Executive Director

Director since September 2019

Sophie Mitchell has over 30 years of corporate advisory, capital markets and equity research experience. She retired from Morgans in June 2019 after over a decade as an Executive Director in Morgans’ Corporate and, prior to this, she was Morgans’ Head of Research.

Sophie is a Non-Executive Director of Morgans Holdings (Australia) Limited, Firstmac Limited, Myer Family Investments Limited, and Tourism Holdings Limited, and Chairman of HealthcareLogic Global Limited (retired July 2023). She was a member of the Australian Government Takeovers Panel between 2009 and 2018.

Jon Brett

Independent Non-Executive Director

Director since January 2020

Jon Brett  was formerly an executive director of Investec Wentworth Private Equity Limited, and an executive of Investec Bank (Australia) Limited. He was also the CEO of Techway Limited which pioneered internet banking in Australia.  Jon brings extensive strategic, board and management experience to CTM, particularly in the areas of finance and corporate advisory.

Jon is  currently Executive Chairman of Stridecorp Equity Partners, an AFSL licensed fund manager specialising in private equity. Jon is a Non-Executive Director of Mobilicom Limited (since September 2018). His former directorships include Godfreys Group Limited, The Pas Group Limited, Deputy President of the NRMA and Vocus Group Limited since its listing on the ASX.

Marissa Peterson

Independent Non-Executive Director

Director since October 2022

Marissa Peterson is President and CEO of Mission Peak Executive Consulting, a Silicon Valley leadership coaching business. She is based in the United States and brings extensive experience in governance, technology and digital transformation, and executive development.

Marissas’s extensive board experience includes past roles as Chairman of optical communications solutions company, Oclaro, between 2013 and 2018, and as a Non-Executive Director of ASX-listed Ansell, from 2006 to 2021. She has also been a Director of a range of US-based companies including Humana, Supervalu, Children’s Hospital of Stanford, Quantros and Covisint, and a Board Trustee of Kettering University.

Jamie Pherous

Executive Director, Managing Director

Director since May 2008

Jamie Pherous founded Corporate Travel Management Limited (CTM) in Brisbane in 1994. He has built the Group from its headquarters in Brisbane to become one of the world’s largest travel management companies.

Prior to establishing CTM, Jamie was employed by Arthur Andersen, now EY, as a qualified Chartered Accountant, specialising in business services and financial consulting, notably in Australia, Papua New Guinea and the United Arab Emirates.

 

Laura Ruffles

Executive Director, CEO ANZ / Asia / EU

Director since December 2015

Laura Ruffles is CTM’s CEO ANZ / Asia / EU and, in late 2015, was appointed an Executive Director in recognition of her leadership contribution. She has significant local, regional and global industry experience and, in a career of more than 30 years, has led teams across sales, account management, operations and technology. Laura is responsible for all aspects of CTM’s business performance across AU/NZ, Asia, and European regions as well as CTM’s technology offering. She joined CTM in 2010 and has been a key contributor to its successful growth. She is also a Director of the Australian Travel Industry Association.